Welcome to Sierra County
New Mexico


Shops in Truth or Consequences & Williamsburg

Asterisks (*) indicate businesses that are open by appointment.

PARKING (mostly parallel) is available on all of Truth or Consequences’ downtown streets. If you are unable to find parking on Broadway or Main, turn a corner — there’s more on Foch, Austin, Sims, Jones, Pershing, McAdoo, and etc. There are parking lots next to Old Brick Cafe and Latitude 33. After 5pm, you can park in two bank parking lots right downtown, one on Main between Pershing and Jones, the other on Broadway between Daniels and Clancy.

303 Gallery *

A Touch of Yesterday

All That and More Thrift Store

Amin’s Home Furnishings

Angel Remnants

Artesian Well Farm


Birch Street Studio *

Black Cat Books & Coffee

Broadway Florist

Bullock’s Grocery

CASA Kids & Company

Charles Motel & Hot Spring Spa

Cherrill’s Western Apparel

Community Thrift Store

Custom Home Furnishings

Davis Fleck United Pharmacy

Desert Archaic

Desert Flower Florist & Tuxedo

Don’s Den

Dust & Glitter

Farmers Market (May through October)

Forget About It – Used Furniture & More

Geronimo Springs Museum

Go Wireless

Golden Needle Tailor Shop & Boutique

Grapes Gallery

Heart in Hand (formerly Martha’s)

Hot Springs Frame & Art Supply

Ingo’s Art Cafe

January’s Antiques and Collectibles

Koala Tea CBD

La Cocina / Hot Stuff

Light of the Soul

Marcia McCoy Studio

Michele’s Salon & Spa

Miner’s Claim

Passion Pie Cafe

Paws & Claws

Reed’s Antiques

Rio Bravo Fine Art / Don Pepe’s Gift Shop

Second Hand Rose / Sacred Rose

Sierra Grande Lodge & Spa

SJOA Thrift Store

Spectrum Pottery

Starwalker Gems

Sun Gallery

The Corner Center

tips & toes Salon & boutique

Tractor Supply Company

Vic’s BroadwayNewMexico

Walmart Superstore

When Pigs Fly

Xochis Bookstore & Gallery