Welcome to Sierra County
New Mexico


Contact Us

Geronimo Trail National Scenic Byway Visitors Center

301 S. Foch Street (between Main and Broadway)
Truth or Consequences, NM 87901

Monday through Saturday from 9am to 4:30pm
Sunday from noon to 4pm

Phone: 575-894-1968

Sierra County Visitors Guide



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Sierra County Tourism and Recreation Board of Directors

First Tuesday of every month at 9am, MainStreet Truth or Consequences office, 410 N. Main Street, Truth or Consequences

Chairman: Kim Skinner
Secretary: LaRena Miller
Vice-Chairman: Kathy Clark

Frances Luna – Commissioner  | Sierra County Government
Bruce Swingle – County Manager  | Sierra County Government (alternate)
Kathy Clark – City Commissioner |  City of Truth or Consequences
Juan Fuentes – City Manager |  City of Truth or Consequences (alternate)
Majie Powey – Commissioner | City of Williamsburg
Wanpen (Penn) Root – Owner, Rio Grande Motel | City of Williamsburg (alternate)
Kim Skinner – Commissioner, Elephant Butte / Vice President, Geronimo Trail Scenic Byway & Visitor Center
Larena Miller – Geronimo Trail National Scenic Byway | Geronimo Visitors Center (alternate)
Mike Kertesz – President, T or C & Sierra County Chamber of Commerce
Susan LaFont – Owner, Elephant Butte Inn | Food & Dining
Linda deMarino – Executive Director, MainStreet Truth or Consequences
Sazi Marri – President, MainStreet Truth or Consequences (alternate)
Linda Turner – Manager, Monte Cristo Gift Shop & Gallery | Winston / Chloride / Ghost Towns
Catherine Wanek – Owner, Black Range Lodge | Hillsboro / Kingston / Ghost Towns
Steve Green – Member | Sierra County Arts Council
Jake Foerstner – Owner,  Riverbend Hot Springs | Hot Springs District
Sid Bryan – Owner, Pelican Spa | Hot Springs District (alternate)
Kay Dunlap – Elephant Butte Lake State Parks | New Mexico State Parks
Chris Adams – District Archaeologist, U.S. Forest Service | History / Preservation / Conservation